Organizing Strategies and Messaging
On February 19, 2014, Kate Kelly joined fellow advocates in presenting at a workshop, “Advocacy’s Impact on Homelessness,” at the National Alliance to End Homelessness’ Conference on Ending Family and Youth Homelessness.
Ms. Kelly, Sarah Fox of the Connecticut Coalition to End Homelessness and Shannon Nazworth of Ability Housing of Northeast Florida discussed targeted organizing strategies, innovative messages and how to put it all together into an effective advocacy campaign.
“As an advocate, you are giving a voice to people experiencing homelessness.” Kelly highlighted the communication loop that Monarch Housing Associates has created with New Jersey’s Senate and House offices in Washington DC.
Said Kelly, “It’s very important to share info about Capitol Hill’s impact on the local level with Congress.”
Speaking of her experience building relationships with elected officials, Nazworth, said, “It can help to think of legislators as funders. You need to convince them of the value of their program.”
Advocates in Connecticut have been strengthening their relationship with U.S. Senator Chris Murphy and worked with his office to arrange for him to shadow an individual experiencing homelessness in New Haven for a day.
Said Fox, “Site visits are a great way to show legislators the work your program is doing and turn a legislator into a proponent.”
Click here for Ms. Kelly’s presentation.